Whowe are.
We are strategists, writers and designers who help brands express themselves from their whole brand positioning to their UI. We build what we call narrative systems.
A studio with weight
We’re a small studio with a mighty network.
People use a lot of silly words online. We try to use not-so-silly ones, even good ones. Delicious ones. We’re unpretentious and grounded.
Howwe work.
We listen. Then ask the considered question, never to catch anyone out but to draw out what’s hard to articulate. Then we listen again. We’ll take the problem apart and put it back together. We know that talking is important but we only do this with purpose.
We prototype, design, test, build, evolve, and stay with you.
We realise that we can never quite know your business as well as you but we will try.
We believe in being simple (but not simplistic) and always, always getting to the point.
Companieswe work with.
The brands we collaborate with are usually working on a breakthrough. Their work is complicated, their stories demand nuance and sophistication.
They come to us when they’re facing tough decisions: they’ve raised money, their growth has stalled, they’re excited about the next phase, or they’re just lost.
What brings them to us is they’re all trying to deliver some kind of good in the world, and believe that having the right story is crucial in that.
Our values.
- 01
Be inquisitive
We are driven by the need to ask questions. We ask questions to understand, to find opportunities, and to help people discover their own answers.
- 02
Be empathetic
Our work always calls for collaboration. To finish a project we can only work with others, be they our colleagues, clients or partners. We demonstrate compassion.
- 03
Be savvy
We are pragmatic. We work with purpose. We aim to be flick-knife sharp without the cockiness. We study an opportunity and the places it lives in. We are studied about things but not aloof or professorial.
- 04
Be direct
We say what we mean. We tell you how much something will cost. We are honest about holding ourselves to a high standard and expect the same from you.
- 05
Be decisive
We do things consciously. We think properly, then we act. We believe that not making a decision has the same effects as making a decision, except it means something will be done to you or happen by default.
- 06
Be kind
To people; to the planet. Care about the product and the service. We work with people who want to create some positive impact in the world.
- 07
Add a strawberry
A frozen strawberry in a drink can lift the taste. We’ll work hard and deliver to a brief but we want to give clients an unexpected pleasure that leaves them feeling that little bit sunnier.